{"id":140004,"date":"2022-07-28T08:59:02","date_gmt":"2022-07-28T06:59:02","guid":{"rendered":"https:\/\/concentrol.com\/concentrol-begins-a-servitization-process-with-the-support-of-a-line-of-aid-for-new-disruptive-initiatives\/"},"modified":"2022-07-28T09:13:22","modified_gmt":"2022-07-28T07:13:22","slug":"concentrol-inicia-un-proces-de-servititzacio-amb-el-suport-duna-linia-dajuts-per-a-noves-iniciatives-disruptives","status":"publish","type":"post","link":"https:\/\/hosting175685eu-cp704.wordpresstemporal.com\/ca\/concentrol-inicia-un-proces-de-servititzacio-amb-el-suport-duna-linia-dajuts-per-a-noves-iniciatives-disruptives\/","title":{"rendered":"Concentrol inicia un proc\u00e9s de servititzaci\u00f3 amb el suport d\u2019una l\u00ednia d\u2019ajuts per a noves iniciatives disruptives"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text uncode_shortcode_id=\u00bb157128&#8243;]<span style=\"font-weight: 400;\">Concentrol assenta les bases d\u2019un proc\u00e9s de servititzaci\u00f3 amb un projecte que vol consolidar el seu model de negoci, pel que fa als serveis que ofereix i a la relaci\u00f3 amb els clients. La iniciativa, que s\u2019ha dissenyat i est\u00e0 en proc\u00e9s d\u2019implantaci\u00f3, compta amb una subvenci\u00f3, per a noves iniciatives disruptives, de l\u2019Ag\u00e8ncia per la Competitivitat de l&#8217;Empresa (ACCI\u00d3).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El pla de treball consta de diferents fases com l\u2019elaboraci\u00f3 de l\u2019estrat\u00e8gia, i la selecci\u00f3 d\u2019idees de serveis.<\/span> <span style=\"font-weight: 400;\">Actualment, la gran majoria de les empreses del sector tenen un model de negoci orientat a producte, i en alguns casos sembla molt dif\u00edcil poder incorporar o combinar-ho amb un model de negoci de serveis, tant pel mateix proc\u00e9s, com per la manca de recursos o \u201ctradicionalitat\u201d del sector. Els serveis ens permeten a les empreses qu\u00edmiques millorar <\/span><b>l&#8217;experi\u00e8ncia del client<\/b><span style=\"font-weight: 400;\">, ja que poden abastar tot el cicle de vida del producte.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.accio.gencat.cat\/ca\/inici\"><span style=\"font-weight: 400;\">ACCI\u00d3<\/span><\/a><span style=\"font-weight: 400;\"> \u00e9s una ag\u00e8ncia de la Generalitat de Catalunya que est\u00e0 especialitzada en el foment de la innovaci\u00f3 i la internacionalitzaci\u00f3 empresarial. L\u2019expertesa i suport d\u2019aquest ens ajudar\u00e0 a Concentrol en aquest proc\u00e9s d\u2019optimitzaci\u00f3 que repercutir\u00e0 en un servei m\u00e9s eficient als clients. La l\u00ednia d\u2019ajuts que atorga ACCI\u00d3 vol incentivar el desenvolupament de noves iniciatives disruptives.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>L\u00ednies d\u2019actuaci\u00f3<\/b><\/p>\n<p><span style=\"font-weight: 400;\">En aquest sentit, Concentrol \u00e9s un model a seguir per altres empreses del sector i encap\u00e7ala el mercat per respondre als canvis de la ind\u00fastria. L&#8217;empresa pot\u00e8ncia i inverteix, permanentment, esfor\u00e7os en la investigaci\u00f3 i desenvolupament de nous productes i serveis. La corporaci\u00f3 vol generar un nou model de negoci orientat a serveis i generar una experi\u00e8ncia pr\u00f2pia de l\u2019organitzaci\u00f3, per connectar i satisfer millor a les constants exig\u00e8ncies emergents del mercat.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Els clients demanen un servei m\u00e9s personalitzat, esperant que els representants del servei resolguin problemes immediats i actu\u00efn com a assessors de confian\u00e7a per ajudar-los a obtenir m\u00e9s valor dels productes adquirits. Aix\u00ed doncs, un dels reptes sobre els quals innova Concentrol \u00e9s la incorporaci\u00f3 d\u2019un model de negoci basat en serveis; no nom\u00e9s vendre productes, sin\u00f3 tamb\u00e9 d&#8217;oferir una \u00e0mplia gamma de serviments.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El projecte es focalitzar\u00e0 en oferir serveis basats en producte; de valor afegit, que puguin aportar valor addicional com per exemple serveis de coneixement i assessorament; d\u2019optimitzaci\u00f3 de recursos, per millorar l\u2019efici\u00e8ncia dels processos; i basats en el resultat, per proporcionar resultats empresarials, per exemple, gestionant el cost total del producte en lloc de la venda d\u2019aquest.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L\u2019oferta pot reduir la coordinaci\u00f3, les transaccions i altres costos incorreguts pel client si se li demana que cerqui i cre\u00ef diversos productes, serveis i activitats (per exemple, productes qu\u00edmics, equips, compres, operacions, manteniment, garantia de qualitat o inventaris) per si mateix.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A m\u00e9s, els contractes basats en processos i resultats transfereixen el risc dels clients als prove\u00efdors. Per als clients, el cost de la gesti\u00f3 de productes qu\u00edmics oscil\u00b7la entre una vegada i tres vegades per cada d\u00f2lar de productes qu\u00edmics comprats (per exemple, una compra de 5 milions de d\u00f2lars en productes qu\u00edmics requereix una despesa addicional de 5 a 15 milions de d\u00f2lars per gestionar aquests productes qu\u00edmics). Aquests alts costos estan relacionats amb el compliment, la seguretat i l&#8217;eliminaci\u00f3.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>Transformaci\u00f3 integral<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Aquest canvi de paradigma en el model de negoci, ambici\u00f3s i innovador, no es podr\u00e0 dur a terme sense un canvi de cultura d\u2019empresa centrada en el client. Aquest proc\u00e9s de servititzaci\u00f3 enfortir\u00e0 els lligams amb els clients coneixent-los millor i creant vincles empresarials que puguin aportar valor a ambdues corporacions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Concentrol ja \u00e9s un model a seguir pel que fa als productes que confecciona, i amb aquesta acci\u00f3 generar\u00e0 una experi\u00e8ncia pr\u00f2pia que tamb\u00e9 el faci destacar en l\u2019expertesa dels seus professionals.<\/span>[\/vc_column_text][vc_single_image media=\u00bb139991&#8243; media_width_percent=\u00bb100&#8243; uncode_shortcode_id=\u00bb192820&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=\u00bb1\/1&#8243;][vc_button button_color=\u00bbaccent\u00bb border_width=\u00bb0&#8243; link=\u00bburl:https%3A%2F%2Fwww.accio.gencat.cat%2Fca%2Finici|target:_blank\u00bb button_color_type=\u00bbuncode-palette\u00bb uncode_shortcode_id=\u00bb114616&#8243;]Web acci\u00f3[\/vc_button][vc_single_image media=\u00bb138493&#8243; media_width_percent=\u00bb60&#8243; uncode_shortcode_id=\u00bb202514&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text uncode_shortcode_id=\u00bb157128&#8243;]Concentrol assenta les bases d\u2019un proc\u00e9s de servititzaci\u00f3 amb un projecte que vol consolidar el seu model de negoci, [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":139992,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[1],"tags":[808],"class_list":["post-140004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies","tag-concentrol-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Concentrol inicia un proc\u00e9s de servititzaci\u00f3 amb el suport 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