{"id":129602,"date":"2021-05-04T13:19:18","date_gmt":"2021-05-04T11:19:18","guid":{"rendered":"https:\/\/concentrol.com\/concentrol-closer-to-the-customer\/"},"modified":"2025-07-23T09:08:47","modified_gmt":"2025-07-23T07:08:47","slug":"concentrol-mas-cerca-del-cliente","status":"publish","type":"post","link":"https:\/\/hosting175685eu-cp704.wordpresstemporal.com\/es\/concentrol-mas-cerca-del-cliente\/","title":{"rendered":"CONCENTROL: M\u00c1S CERCA DEL CLIENTE"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]<\/p>\n

La historia de Concentrol 2018-2020<\/strong><\/h3>\n

En anteriores Research Blogs hemos hablado de la historia de Concentrol, desde su origen en 1941 con la fundaci\u00f3n de Tintas Concentrol, pasando por la constituci\u00f3n de la empresa y los a\u00f1os de actividad hasta el 2016. Durante lo largo de m\u00e1s de 75 a\u00f1os, Concentrol ha trabajado para ser un referente en el sector qu\u00edmico.<\/span><\/p>\n

Con el tiempo, la empresa se ha consolidado a nivel local y nacional, hasta ampliar sus instalaciones y actividad productiva y consolidarse por todo el mundo. Las inauguraciones de Concentrol-2, Concentrol-3, Concentrol-4 y Concentrol-5, la constituci\u00f3n de Concentrol USA Corporate, y la apertura de un nuevo centro tecnol\u00f3gico en China, han permitido que las soluciones de la compa\u00f1\u00eda alcancen m\u00e1s de 82 pa\u00edses y 5 continentes diferentes.<\/span><\/p>\n

 <\/p>\n

2017 – IMPLEMENTACI\u00d3N DE CONCENTROL PARTNERSHIP PROGRAM<\/b><\/p>\n

El Partnership Program es un programa de gesti\u00f3n de una red de distribuidores partner que tiene como objetivo consolidar una relaci\u00f3n duradera y establecer unos compromisos con el cliente. El programa ofrece un conjunto de acciones de apoyo comercial, t\u00e9cnico y de marketing a los distribuidores seg\u00fan la categor\u00eda seleccionada para hacer crecer las ventas y la rentabilidad del negocio.<\/span><\/p>\n

\"\"<\/p>\n

Imagen 1: Cat\u00e1logo de Partnership Program<\/span><\/p>\n

 <\/p>\n

2018 – INAUGURACI\u00d3N DEL NUEVO CENTRO TECNOL\u00d3GICO EN CHINA – CONCENTROL WUXI NEW MATERIALS<\/b><\/p>\n

Concentrol contin\u00faa apostando por un crecimiento sostenido en el tiempo a base de la propia experiencia. Avanzando un paso m\u00e1s en esta direcci\u00f3n, durante 2018 se inaugura el nuevo centro tecnol\u00f3gico de Concentrol en China.<\/span><\/p>\n

\"\"<\/p>\n

Imagen 2: D\u00eda de la inauguraci\u00f3n de Wuxi New Materials<\/span><\/p>\n

\"\"<\/p>\n

Imagen 3: El laboratorio dentro de las instalaciones del centro tecnol\u00f3gico<\/span><\/p>\n

 <\/p>\n

Nuevas instalaciones con una nueva estrategia<\/b><\/h3>\n

2020 – EVOLUCI\u00d3N DE LAS INSTALACIONES DE CONCENTROL<\/b><\/p>\n

Actualmente se contin\u00faa con la actividad en Concentrol-4 y el almac\u00e9n de inflamables. Concentrol-5 ya dispone de varias instalaciones, una de las cuales es el laboratorio de aplicaciones. Por \u00faltimo, la nave Concentrol-6, comprada en 2019, se est\u00e1 preparando para futuros proyectos.<\/span><\/p>\n

\"\"<\/p>\n

Imagen 4: Laboratorio de aplicaciones instalado a finales del 2019 en la nave Concentrol-5<\/span><\/p>\n

\"\"\"\"<\/p>\n

Imagen 5 y 6: Plano y progresi\u00f3n actual de la construcci\u00f3n de Concentrol-4 y el almac\u00e9n de inflamables<\/span><\/p>\n

 <\/p>\n

2020 – IMPLEMENTACI\u00d3N DEL NUEVO PLAN ESTRAT\u00c9GICO<\/b><\/p>\n

La Direcci\u00f3n establece un Nuevo Plan Estrat\u00e9gico (2020-2024) para continuar con la clara apuesta de constante modernizaci\u00f3n y renovaci\u00f3n, y continuar con la expansi\u00f3n por todo el mundo. Tambi\u00e9n se apuesta para mejorar la experiencia del cliente, renovando la p\u00e1gina web y la divisi\u00f3n de \u00e1reas de actividad en Performance Materials, Food Processing Aids, Additives y Adhesivas.<\/span><\/p>\n

\"\"<\/p>\n

Imagen 7: <\/span>Concentrol<\/span> estrena nueva p\u00e1gina web bajo las directrices de ser clara, comprensible y comunicativa<\/span><\/p>\n

\"\"<\/p>\n

Imagen 8: Nueva estructura y ‘naming’ de las divisiones de <\/span>Concentrol<\/span><\/p>\n

Durante estos \u00faltimos dos a\u00f1os, en Concentrol hemos seguido apostando por el talento y la innovaci\u00f3n como pilares principales de crecimiento. A trav\u00e9s de un plan estrat\u00e9gico en constante evoluci\u00f3n, la empresa ha implementado el Concentrol Partnership Program y ha inaugurado un nuevo centro tecnol\u00f3gico en China, una de las zonas internacionales m\u00e1s estrat\u00e9gicas para el sector qu\u00edmico. Por otra parte, la apertura de la nueva p\u00e1gina web y la nueva estructura de las divisiones nos permite mejorar la comunicaci\u00f3n con proveedores, colaboradores y clientes y dar a conocer nuestros productos en todo el planeta.<\/span>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text] La historia de Concentrol 2018-2020 En anteriores Research Blogs hemos hablado de la historia de Concentrol, desde su origen […]<\/p>\n","protected":false},"author":24,"featured_media":129579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[197,195,196,1021],"tags":[816],"class_list":["post-129602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-additives-es-2","category-food-processing-aids-es-2","category-performance-materials-es-2","category-pu-additives-es","tag-concentrol-es"],"acf":[],"yoast_head":"\nCONCENTROL: M\u00c1S CERCA DEL CLIENTE<\/title>\n<meta name=\"description\" content=\"Concentrol - Chemical Solutions\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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